TY - GEN
T1 - A proposal of visualizing reputation using evaluative expression dictionaries
AU - Tanimoto, Yuki
AU - Ohta, Manabu
PY - 2010/12/1
Y1 - 2010/12/1
N2 - Online reputation is useful for choosing products and marketing research. However, it is not easy to grasp reputational contents at a glance because it usually involves textual information such as blogs and word-of-mouth information. As described in this paper, we propose a mode of visualizing reputation using evaluative expression dictionaries. To create the dictionaries automatically, we use a review site with review texts and ratings. We evaluate the dictionaries by comparing the ratings of a product in the review site and the scores that our system calculates based on the review texts.
AB - Online reputation is useful for choosing products and marketing research. However, it is not easy to grasp reputational contents at a glance because it usually involves textual information such as blogs and word-of-mouth information. As described in this paper, we propose a mode of visualizing reputation using evaluative expression dictionaries. To create the dictionaries automatically, we use a review site with review texts and ratings. We evaluate the dictionaries by comparing the ratings of a product in the review site and the scores that our system calculates based on the review texts.
KW - evaluative attribute
KW - evaluative expression dictionary
KW - reputation
KW - visualization
UR - http://www.scopus.com/inward/record.url?scp=84857675799&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84857675799&partnerID=8YFLogxK
U2 - 10.1145/2108616.2108676
DO - 10.1145/2108616.2108676
M3 - Conference contribution
AN - SCOPUS:84857675799
SN - 9781605588933
T3 - Proceedings of the 4th International Conference on Ubiquitous Information Management and Communication ICUIMC 10
SP - 339
EP - 346
BT - Proceedings of the 4th International Conference on Ubiquitous Information Management and Communication, ICUIMC 10
T2 - 4th International Conference on Ubiquitous Information Management and Communication, ICUIMC'10
Y2 - 14 January 2010 through 15 January 2010
ER -